Kohl’s Kicks Off Holiday 2014 Bigger Than Ever!

Photo courtesy of USA Today

Yesterday morning Kohl's joined a growing list of retailers announcing that they will start their Black Friday sale at 6pm on Thanksgiving Day. Last year Kohl's opened 2 hours later, at 8pm on Thursday. Their press release also gives details about some of their other holiday initiatives including an updated app, in-store pickup at select stores and improvements to their Yes2You Rewards program. Kohl’s will inspire customers with a huge assortment of the season’s most-wanted gifts and stocking stuffers, incredible savings opportunities all season long and an easier, convenient customer experience when shopping in-store or on Kohls.com with mobile, tablet or other devices.

“Kohl’s will be the most compelling shopping destination for the entire family this holiday season with our strong portfolio of sought-after national and private brands, our extensive online assortment and a deep list of exciting products that are new to Kohl’s this year,” said Kevin Mansell, Kohl's chairman, chief executive officer and president. "We are well positioned to deliver on our vision to be the most engaging retailer in America with our pioneering Yes2You Rewards program, the re-launch of our improved Kohl's App that will enhance the customer’s mobile experience, faster ways to deliver online orders and, of course, our amazing store associates who are empowered to say ‘Yes’ and deliver the outstanding customer service we are known for."

Incredible Savings

Kohl’s is the destination for the best value this holiday, offering exciting promotions and savings offers throughout the season. Customers looking to make the most of their shopping at Kohl’s can
check out Today’s Deals on Kohls.com to view the hottest deals of the day.

New this year, customers who sign up for Kohl’s new Yes2You Rewards™ program will find extra savings every time they shop. Kohl’s innovative approach to customer loyalty is focused on building deeper relationships with customers while providing even more value by earning points on every purchase. With Yes2You Rewards, members will Save, Share and be Surprised with exciting exclusive offers and opportunities to earn bonus points – regardless of how they pay – with no limit on points earned and no cost to join.

For those looking for additional savings, our Kohl’s Charge customers receive exclusive discounts 12 times per year and for a limited time only, customers will save at least 15 percent on their first day's purchases when they open a Kohl's Charge. In addition, customers can combine their Kohl’s Charge discounts with our incredible sale prices and special offers to maximize their savings.

Easy Experience In Stores and Online

In addition to being open at 6 p.m. on Thanksgiving Day through midnight Friday, Kohl’s will inspire customers to create their dream holiday with aisles of spectacular gift ideas, exclusive and unexpected product available only at Kohl’s and new and improved customer conveniences for a seamless shopping experience.

Kohl’s is excited to announce customers will find a faster, friendlier Kohl’s App launching just in time for holiday shopping on the go. The completely new design allows customers to browse and shop by category, easily manage and redeem their Yes2You Rewards points and conveniently scan their Kohl’s Cash® and savings offers to their mobile wallet to be used in-store at checkout.

For added convenience during the busy season, Kohl’s will provide the option to buy items online and pick up in store at more than 100 locations. Customers picking up their purchase receive access to premier, designated parking spaces. Additionally, Kohls.com customers can expect even faster delivery on many of their purchases as more than 800 stores will have the ability to ship online orders from local stores in their area. Kohl’s is also testing Google Express in select delivery areas where Google Express members can shop local stores online and get items delivered on the same day or overnight.

Must-Have Holiday Gifts

Kohl’s is the one-stop shop for the entire family with our top national brands such as Disney, Keurig®, KitchenAid®, Gaiam®, Nike, Levi’s® and more, to our exclusive private labels including Simply Vera Vera Wang, Princess Vera Wang, Rock & Republic, Jennifer Lopez collection, LC Lauren Conrad, Marc Anthony collection, Dana Buchman, Bobby Flay and Food Network. On top of that, Kohls.com features tens of thousands of online exclusives including electronics, fine jewelry, outdoor and fitness equipment, jogging strollers and baby gear, and pet accessories, among other top categories.

• Hot Electronics: Topping wish lists year after year, customers will find a huge assortment of the hottest electronics including items from Fitbit®, Beats™ by Dr. Dre, Microsoft®, Samsung, Jawbone®, Sony®, Monster® and LG.
• Amazing New Brands: New this holiday, international lifestyle brand Juicy Couture will feature apparel, jewelry, handbags, watches and more, and delivers confident, relaxed and feminine style at incredible savings. Also new, customers can explore gifts for him with IZOD all-American, sport-inspired styles including polos, dress shirts, pants and more, featuring comfortable, go-anywhere apparel for both business-casual and every day.
• Disney Collections at Kohl’s: Fans of Disney will feel the magic at Kohl’s with our wide assortment of products, including everything from essential toys and apparel to unexpected home and electronic goods. Customers will find exclusive Disney-branded children’s apparel from Jumping Beans, fashionable tween styles from “D-Signed” and adorable Kohl’s Cares books and plush featuring beloved Disney stories and characters families will cherish forever. In addition, customers are encouraged to share their favorite “Frozen” finds by tagging @Kohls and using #FrozenFriday. Kohl’s will also be posting our favorite Frozen picks every Friday this holiday.
• Top Toys: Kohl’s features a deep selection of the latest toys and brands every child dreams of such as Teenage Mutant Ninja Turtles, Fisher-Price®, Zoomer, Melissa & Doug®, Nerf®, Step2®, Play-Doh®, Barbie® and Playskool®.
• Active and Wellness: Kohl’s has everything needed to kick start the season with wellness in mind from tracking daily fitness with Fitbit® and Jawbone® and mixing smoothies with NutriBullet® and Ninja®, to brand new apparel, equipment and accessories from top brands like Nike, adidas®, Gaiam®, FILA SPORT®, ASICS® and more.
• Beauty: In addition, customers can give a little glam with Kohl’s updated beauty offerings in more than 500 locations nationwide and on Kohls.com, including top national beauty and skincare brands such as LORAC® Cosmetics, Inc., Pür Minerals™ Cosmetics, CARGO Cosmetics, theBalm®, essie and high tech beauty devices, as well as more than 200 fragrance brands. In addition, special holiday beauty and fragrance sets will be available in all stores and online throughout the season.

Article Courtesy of Kohl's